Are you a CRO looking for insights and ideas from your peers?
Are you a Revenue Leader with aspirations to become a Chief Revenue Officer?
Are you a CEO looking to appoint a CRO to scale your business?
Welcome to the CRO Spotlight podcast, a weekly show featuring insights from Chief Revenue Officers, B2B Revenue Leaders, and CEOs.
Hosted by Warren Zenna, Founder and CEO of The CRO Collective, the show goes deep behind the scenes with the people who have been there, done that, and have seen the results.
The CRO Spotlight Podcast is an open, free-form conversation that digs into real issues that Revenue Leaders and CROs grapple with everyday.
Latest Episodes
The Art and Science of Sales Compensation Plans with Dana Therrien
In this episode of CRO Spotlight, Warren Zenna welcomes back Dana Therrien, Vice President at Anaplan and a leading expert in sales compensation strategies. Dana share...
Target Accounts, Intent Signals & Marketing Alignment with Jaime Ruhl
Jaime Ruhl, CRO at Emergn, joins Warren Zenna to explore how a sales leader becomes a strategic revenue architect in a product‑centric consulting firm. She explains st...
Hamburgers, Revenue Engines and CRO Success with Adam Crandall
In this episode of CRO Spotlight, Warren Zenna speaks with Adam Crandall, CRO at Addtronics, about his journey from VP of Sales to Chief Revenue Officer in a private e...
What do Marshmallows have to do with CRO Success? Competency Assessment Breakthroughs with Lindsay Guzowski
In this episode of CRO Spotlight, host Warren Zenna sits down with Lindsay Guzowski, CEO at The Crucible, to explore the power of targeted competency assessments for c...
Shopify Org Design and Why CROs Must Get Technical with Bobby Morrison
In this episode of CRO Spotlight, Warren Zenna sits down with Bobby Morrison, Chief Revenue Officer at Shopify, to explore how the CRO role has evolved beyond traditio...